Sungold Milk

Brand refresh for a food-service milk brand based in Warrnambool, Victoria. Despite being known for it’s high quality milk, the brand was suffering from increased competition from new competitors entering the market. With no assets other than the milk carton to use, we leaned into the retro aesthetic of the existing packaging, refining and modernising it whilst keeping the core essence of the brand intact.

Produced while at Optimo Designs.